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At the end of the branding process, when all the meetings and strategic thinking are finished and the corporate design has been approved, someone needs to put it all together and introduce it internally. The goal is to get the employees and the marketing executives on the same page, so everyone is living the brand.
Past projects include:
- Citi Brand Books
- Synergis Brand Book
- Unisys Brand Book
- Genworth Brand Book
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